Disrupting the IT infrastructure industry with Upstack

Upstack is not only disrupting the antiquated IT infrastructure brokerage industry, it is also reimagining a new dynamic career path for best and emerging sales talent. With this comes an opportunity to own a unique space in the category while defending any competitor inroads. Identifying this ownable space ensured key audiences understood Upstack’s strengths irrespective of competitor activity.



  • Position the brand for efficient, scalable growth
  • Align and engage sales teams
  • Drive agent engagement 
  • Amplify web experience


  • Brand strategy 
  • Visual identity
  • Website design and development 
  • Sales enablement



Upstack has seen enormous growth since launching the brand strategy, visual identity and newly designed website, and has received over $86.8M in funding to date.